Thursday, 3 November 2016

John Lewis Christmas Advert 2015 Analysis





This is a very open advert due it having nothing related to the brand in it till the end of the advert when the john lewis logo appears. The advert shows a little girl attempting to contact the man on the moon, we are not shown how this connects to john lewis except for a flimsy slogan at the end "show someone they're loved this christmas".
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1 comment:

  1. MR B(erriman)on Blogger now20 November 2016 at 15:17

    Yep - similar to the VOLVO advert in it's 'REVEAL' at the end...
    ...in fact, similar to MOST TV advertising.
    !

    (I personally find this ad quite disturbing...)

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