Wednesday, 24 May 2017

Iron Man Ideology

Iron Man

Dominant Ideology - This Clip supports the very common dominant ideology of america being the one to swoop into danger and being the hero, world police. it does this by showing Iron Man arriving and saving civilians from terrorists who were holding the civilians captive at gun point. The scene represents Iron Man as someone who is very powerful and seemingly a unbeatable hero, showing the very common place convention of a strong one man army action hero.

The hypodermic needle theory suggests that audiences will see a media and that the information from the media will be forced onto the audience, for instance in a scene like this might make american viewers see Iron Man (an american) killing terrorists and then view this sort of "Justice" as right and then support this type of action in real world situations. Potentially leading to viewers going to fight terrorists believing as if they can be like iron man. Some members of the audience might receive gratification from the movies violence.